EVENT DESCRIPTION
This summer, Eaton HK presents the fourth edition of UNHEARD: Sound and Music Festival, a genre-blurring celebration of community, creativity, and sonic curiosity. Taking place over two weekends, July 26-27 and August 2-3, this year’s theme, “Sound Signatures,” explores how sound shapes personal identities, collective rhythms, and everyday experiences. Whether it’s the beep of a crosswalk or the pulse of a packed club, the festival tunes into how people move through the world — and how sound moves through them.
Presented in collaboration with Contemporary Musiking HK (CMHK) and dtby, UNHEARD 2025 transforms Eaton HK into a multisensory playground with live performances, workshops, film screenings, talks, and interactive sound installations. The festival invites all walks of life to gather, listen, and connect.
This year’s program features a diverse mix of local and international artists, inclusive wellness sessions, deep-listening moments, and community-centered storytelling. Highlights include A2B x Mystery Train, Eaton’s long-running vinyl sharing series, which will spotlight Kendrick Lamar’s latest release, GNX, through collective listening and lyrical and thematic analysis. The Colony Kids Record Fair returns with an expanded marketplace of rare vinyl, secondhand sound equipment, zines, and DIY electronics.
Guests can also experience a pet-friendly singing bowl session guided by Shoji, open to humans and dogs alike. Arturia, the French music-tech innovators, will lead hands-on workshops focused on lo-fi sound production, while playful installations throughout the hotel turn ordinary spaces into surprising audio moments that challenge how people interact with their environment.
The music lineup spans genres and generations, from K-pop starlet Donna Goldn and experimental duo cehryl & hirsk to local producer and musician LOISEY and the debut of Hong Kong-based collective A Vivid Machine. Whether the vibe is meditative or high-energy, UNHEARD brings together artists and audiences in a shared exploration of sound as culture, identity, and movement.
Artist Talk: Building Buddha: Lo-fi, high volume Ambient Sound Art
At this artist talk, Christiaan Virant will be sharing stories and sounds from the 20-year evolution of the Buddha Machine, a small, loop-playing ambient music device. Exploring the device as an “album,” art object, and mass-produced sound art device, he will offer insights and ideas on how independent artists can move beyond traditional concepts of releasing music, and will share a short ambient mix using sounds from the Buddha Machine, as well as works by other artists who have remixed its loops in their own creations.
Date: July 26 (Saturday)
Time: 2:00-3:30pm
Venue: 1/F Kino, Eaton HK
Tickets: http://bit.ly/4kniVRy
Art Project: Sonic Officer
An art project initiated by Liz Wong and co-curated with Andio Lai, Sonic Officer will investigate computational audiovisual performance and experimental sound through media art practices like live coding, device art, and screen-based programming in a converted music room made to take on the characteristics of an office setting.
Date: July 26 (Saturday)
Time: 3:00-4:30pm
Venue: 4/F Music Room, Terrible Baby, Eaton HK
Tickets: https://bit.ly/3GtW4G7
Panel: Staying (un)derground between safe & dangerous
This thought-provoking panel features K41, a club space rooted in Ukraine’s underground culture, alongside Hong Kong collectives Panic Library and Shimai Tribe. Together, they reflect on the tensions of staying under the radar and how underground spaces can offer both refuge and risk, resistance and exposure. The conversation will explore how communities navigate visibility, care, survival and creative expression amid political, social and spatial precarity.
Date: August 2 (Saturday)
Time: 3:30-5:00pm
Venue: 1/F Kino, Eaton HK
Tickets: https://bit.ly/4lj954u
Live Performance: musiquarium feat. DONNA GOLDN, A Vivid Machine, baby diwata
musiquarium is a music series spotlighting live performances by emerging local and regional artists, offering a stage for new works and works in progress. With an emphasis on raw expression and genre fluidity, the evening invites audiences to witness music in motion — intimate, evolving, and unfiltered. One of the key artists is Donna Goldn, a Belgian vocalist and self-described creative nomad whose genre-blending pop compositions in Korean and English defy singular definition. Her work invites listeners into an emotionally rich and culturally fluid soundscape.
Date: August 2 (Saturday)
Time: 9:00-11:30pm
Venue: 4/F Music Room, Terrible Baby, Eaton HK
Tickets: https://bit.ly/4l9PG5S
